Speaking of delicious...
His name is Michael Chernow (that's him on the right), he's got some tangy, mouth-watering balls, he can kick your ass and he's totally unavailable. The perfect mark/trick/man/marriage potential, right? (Wrong! But I'm not fucking spoiling the fantasy right now!)
As for his co-owner and their shop, they're aiming squarely below the belt (among the geiz, anyways). I mean, this picture? Come ON! Further evidence: Run your mouse across the meatball sandwich on the top right of their home page. Scripted for porn, no?
Oh, and they're doing damn well as far as business goes, too.
Interestingly, Mr. Chernow reminds us a bit of FYF Friend Paul Pino, who's also in the food business. Head over to Good on Greenwich Avenue (just down from the Shequinox flagship!) for brunch on Sundays (It's delicious!) and tell him we said, "Hello!".
This whole reverie triggered by Dave Bry over at The Awl.